About Trendoops
Trendoops tracks what people are searching for in the United States and explains why. The tracking is automatic. The explaining is not.
What this site does
Every fifteen minutes we read the public trending-search feed published by Google Trends for the United States. We record what is in it, where each topic ranks, and how that ranking changes over the following hours. That part is entirely automatic.
A ranking tells you that people are searching for something. It does not tell you why. We do not attempt to fill that gap automatically. Instead, an editor reads the coverage, checks the underlying facts against primary sources where those exist, and writes an explanation that is meant to be useful to someone who just typed the search.
Why the explanations are written by a person
Automated text is fast and wrong in ways that are hard to see. It will confidently invent a statistic, attribute a quote that was never said, or state a date that a schedule has since changed. None of those errors announce themselves, which is exactly what makes them dangerous.
So every published page on Trendoops has been read and checked by a person before it goes live. That editor confirms the sources resolve, the dates are current, the names are spelled correctly, the numbers match the cited source, and the headline describes what the page actually says. A page that cannot pass that check stays unpublished, indefinitely if necessary.
How to read the numbers
Search interest is a relative measure. When we show a figure like 2,000+, that is an estimate of searches per hour drawn from a sample of United States searches, not a count of people and not a forecast. Two topics can show the same figure while one is far more searched than the other.
A ranking is a position within the current feed, not a score of importance. It changes every fifteen minutes and it means nothing outside the context of the United States and the current window.
What we do not publish
We do not publish health, financial, legal, or political claims that we have not verified against a primary source. Where a topic in those areas is genuinely useful, we either link to the official record or we do not write about it.
We do not publish a large volume of thin pages. A topic that trends and then disappears does not automatically earn a page. An editor decides whether a trend is worth covering, and "no" is a normal and frequent answer.